Models invade Sao Paulo

Under the theme "Languages", the 28th edition of the Sao Paulo Fashion Week begins on Sunday, 17/01, and it continues until next Friday, 22/01. For six days, the 38 participating brands will present their Winter 2010 collections in Ibirapuera Park, and a few locations outside of the Building of the Biennial. As happened in Fashion Rio, the new faces and neotops who must lead the parades. The tops, both Brazilian, how many international ones, will be the exclusive brands.

Sunday is Alessandra Ambrosio (WAY), Izabel Goulart (MEGA) Cauã Reymond and actor on the catwalk Colcci, replacing Gisele Bundchen, who recently had a child. According to the press office, the star continues übermodel branding campaign, which will be photographed by David Sims at a studio in New York. Today is also the American Chanel Iman on the runway do SPFW, parading for the brand Rosa Cha, who returns to the national calendar, after parading a few seasons in the United States. It is noteworthy that Chanel will be in the branding campaign, as photographed in Sao Paulo.

On Monday, 18/01, Caroline Trentini (WAY) will be the star of the launch of the collection of designer Alexandre Herchcovitch. On the same day, the Dutch Lara Stone, the rage in the fashion world, campaigns for Forum Tufi Duek, which brand is the star of the Winter 2010 campaign, as photographed in New York. The top is already in Brazil, where he arrived on Saturday, accompanied by her boyfriend.

Jesus Luz (FORD) promises start screaming steric presentation of Ellus. The parade, held on Tuesday, 19/01 at 19:30 pm, will also soundtrack composed by him. And do not stop there: Jesus commands the after party on the same day, in addition to starring alongside Cintia Dicker (WAY), the next branding campaign. The next day, the Animale promises to lead to the catwalk in the event the best casting of their history. The Brazilian Ana Beatriz Barros LUMIÈRE (), Flávia Oliveira (FORD), Jeisa Chiminazzo L'EQUIPE (), as well as world No. 1 and absolute star of the brand, Raquel Zimmermann (FORD) already confirmed, will be joined by international tops, as the Polish Anja Rubik and the Russian Sasha Pivovarova, which should shake the presentation.